Fantasy Football: Cooper Kupp is the wide receiver you have to own

by Jake Ellenbogen
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The Los Angeles Rams are 3-0 thus far after just beating the defending Super Bowl champions comfortably at home. This could not be as possible without the contributions of Cooper Kupp. Currently, Kupp is the No. 1 wide receiver in fantasy football and owns the “triple crown” for receivers sitting with the sole league lead in touchdowns, yards, and receptions.

One might say to sell high on Kupp right now if you have him because eventually teams will focus on shutting him down but I am here to tell you the opposite. This is one of those situations that looks too good to be true but in all honesty it’s not. What Kupp is doing is sustainable and I am going to explain why if you have him you cannot afford to trade him. While if you don’t have him you have to find a way to acquire him.

Cooper Kupp is still not the elite fantasy football name … yet

It’s been three games is what the doubters will say about Kupp. That’s all you need to know. The fantasy football narrative on Kupp is lower than it should be. If you were to trade a player like  Tyreek Hill for him you would easily have the trade accepted on the other end. Hill commands the respect, he has Patrick Mahomes and is one of the most electric players in football.

Kupp, of course, is the opposite in the fact he isn’t electric and isn’t the fastest or the tallest wideout. However, Kupp has the most important things going for him. He has Matthew Stafford at quarterback, very good fellow weapons such as Robert Woods, Van Jefferson, Tyler Higbee and DeSean Jackson that will keep teams honest.

Furthermore, Kupp has Sean McVay who drew up a play that got Kupp essentially a wide open touchdown late in the game to soar past the Buccaneers. Take advantage of the fact some aren’t viewing him as an elite receiver yet.

Past production shows this isn’t as crazy as you think

Kupp has been one of the most efficient route runners in the league for the Los Angeles Rams since entering it. Kupp always finds room in the secondary and gets open. Before he had Jared Goff who targeted Kupp 258 times over the last two seasons. Kupp over the last two years coming into the season was the top receiver in yards after catch. That bodes well for the rest of the season in fantasy football. Kupp is going to keep his production.

His vision when he has the ball and has to follow his blockers and get in space is very impressive. The big issue in 2020 was the fact he only found the end zone three times with Goff. The year prior though, Kupp found it 10 times.

Essentially what you are witnessing is a receiver that was always very talented and productive play alongside an elite quarterback in Stafford and in turn a fully untapped offense. Sean McVay now has zero limitations in his playbook which should only mean more production and opportunities for players like Kupp.

The upcoming fantasy football matchups are among the best

The most important reason for going after Kupp if you do not already have him is the upcoming matchups that the Los Angeles Rams have on the schedule. In his next five games Kupp will face the 11th, 16th, 18th, 22nd and 24th fantasy football defenses versus wide receivers. More importantly, wide receivers that have faced Seattle, Detroit and Houston to this point have scored above their average points per game in fantasy.

For the rest of the season, Kupp only plays two teams: Baltimore and Green Bay who have held wide receivers under their average points per game in their matchups. Kupp in the playoffs is going to have Arizona, Seattle and Minnesota which is one of the better three game stretches you could have if you are a wideout in fantasy.

So, what is a fair fantasy football trade for Cooper Kupp?

According to Yahoo Fantasy Football’s Trade Market there have been nine trades for Cooper Kupp today. Here are the nine trades that happened so far just today.

  1. Chiefs WR Tyreek Hill for Rams WR Cooper Kupp
  2. Buccaneers WR Chris Godwin for Rams WR Cooper Kupp
  3. Bears WR Allen Robinson II & Panthers RB Chuba Hubbard for Rams WR Cooper Kupp & 49ers QB Trey Lance
  4. Packers WR Davante Adams for Rams WR Cooper Kupp
  5. Vikings WR Adam Thielen, Browns RB Kareem Hunt & Bengals WR Ja’Marr Chase for WR Cooper Kupp & Washington RB J.D. McKissic
  6. Seahawks QB Russell Wilson, Browns WR Odell Beckham Jr. & Seahawks WR DK Metcalf for Rams WR Cooper Kupp, Titans QB Ryan Tannehill & Chargers WR Keenan Allen 
  7. Falcons WR Calvin Ridley for Rams WR Cooper Kupp
  8. Chargers WR Keenan Allen, Chiefs WR Tyreek Hill & Chargers RB Austin Ekeler for Rams WR Cooper Kupp, Texans WR Brandin Cooks & Cowboys RB Ezekiel Elliott
  9. Titans RB Derrick Henry for Rams WR Cooper Kupp, Cardinals WR Rondale Moore & 49ers RB Trey Sermon

What can we take away from these? Some of the trades I would never attempt but for the most part it’s telling you that right now you either have to put together a blockbuster package that balances out or you need to trade your number one receiver straight up for Kupp. If you picked Calvin Ridley, Davante Adams, Stefon Diggs, DeAndre Hopkins or Tyreek Hill it’s essentially going to be a straight-up swap. That’s what it will take and with the rapport he has generated with Matthew Stafford it seems beyond worth it at this moment in time.



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